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UNDERGRADUATE PROGRAM CALENDAR 2003-2004
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Consumer Studies Courses



FNC 200 FNC 400


FNC 200Consumer Studies: Consumer BehaviourLect: 3 hrs.
This course will provide students with an understanding of consumer behaviour in a market context. Both descriptive and normative views of consumer behaviour will be examined, with an emphasis on their importance in marketing practices and for policy analysis.
Prerequisite: MKT 100. Exclusion: MKT 502.

FNC 400Consumer Studies: Personal Financial ManagementLect: 3 hrs.
The course is intended to provide a comprehensive framework for achieving optimal financial health both personally and professionally. Through application and case study analysis, students will examine a range of financial vehicles with special consideration given to budgeting, personal tax considerations, retirement planning, managing the investment portfolio, and consumer credit. Recommended back-ground in accounting and/or micro-economics.

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