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RMG
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100
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Issues and Innovations in Retailing I
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This course will provide students with an insightful understanding of the current nature of the retail economy from a North American perspective. Changes in the retail sector and in society which have an impact on Canadian competitiveness will be emphasized. Topics covered each year will be introductory by nature and will vary according to changes in the prevailing retail environment.
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Lect: 3 hrs.
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Course Weight: 1.00
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RMG
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200
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Introduction to Retail and Services Management
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This course examines how marketing and operational strategies can be utilized by retailers/service providers to establish a link to their diverse and multicultural markets. Selected topics related to the retail marketing mix will illustrate how retailers can adapt to a competitive and continually changing environment by formulating strategies which result in a profitable performance. An introduction to retail profit drivers will be a key element of the course.
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Lect: 3 hrs.
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Course Weight: 1.00
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RMG
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300
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Retail Information Management
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This course examines information technologies necessary for successful data access and retrieval , and managerial analytics within a retail environment. Topics include: information needs (internal and external) in a retail environment, access of information through electronic media and special services, bench marking, database management, techniques for effective dissemination, privacy and use of information throughout the organization and supply chain.
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Lect: 3 hrs.
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| Prerequisites: RMG 200 and ITM 102
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Course Weight: 1.00
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RMG
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301
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Retail Technology
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This course will focus on the increased use of information technology and digital business processes in the retail sector. In particular, issues will be explored at several levels - how information technologies are being adapted to increase the efficiency of supply chain, operations, responsible customer relationship management and business intelligence. Throughout the course students will have an opportunity to obtain experience in these systems in a retail environment through labs, case studies, and retail site visits.
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Lect: 3 hrs.
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| Prerequisites: RMG 200, ITM 102, and QMS 102
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Course Weight: 1.00
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This course examines the role of the buyer and his/her place in the marketing function of retail organizations. Course content focuses primarily on the procurement process, and intended outcomes include a thorough understanding of the buyer's contribution to assortment and resource development, relationships with other functions within the organization and interpretation of target customer needs. (formerly FSN 451).
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Lect: 3 hrs.
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| Prerequisite: RMG 200
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Course Weight: 1.00
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RMG
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452
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Visual Merchandising and Space Planning
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Students will study the theories and practices related to visual merchandising and space planning. An examination of leading edge visual merchandising practices will be explored with respect to in-store design and layout. Space planning software will be used to plan in-store displays, window and fixture design and configuration. (formerly FSN 452).
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Lect: 2 hrs./Lab: 1 hr.
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| Prerequisite: RMG 200 and ITM 102
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Course Weight: 1.00
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This course examines how ethical marketing and operational strategies can be utilized by retailers to improve performance in a highly competitive and rapidly changing multicultural environment. The strategic planning process will be explored from the perspectives of both small and large retailers. Environmental analysis, strategy development, implementation and control issues will provide a framework for the course. The case study approach will be used to examine a variety of issues and foster reflective thinking among students.
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Lect: 3 hrs.
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| Prerequisites: RMG 301 and HTA 453
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Course Weight: 1.00
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RMG
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700
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Applied Retail Research
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This course is designed to develop students' analytical skills in effective use of retail business research. Emphasis is placed on the practical applications of research, the use of appropriate data analysis techniques, interpretation of results, and the effective communication of research findings. The aim of the course is to encourage the intelligent use of research and the ability to develop a research project.
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Lect: 3 hrs.
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| Prerequisites: QMS 102 and RMG 301, Antirequisite: QMS 400
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Course Weight: 1.00
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RMG
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800
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Independent Project
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This course will build on the materials produced in either RMG 700 or GEO 721. It is designed to allow students to assume a major research/independent study project which is completed under the direction of a faculty member and approved in advance by the course co-ordinator. Students will choose an appropriate area of interest for research and/or independent study and will present a written report at the conclusion of the academic year.
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Lect: 3 hrs.
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| Prerequisites: RMG 700 with a minimum Grade of 'B+'
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Course Weight: 1.00
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The purpose of the course is to allow students to gain management skills in a real-life environment, and to provide guidance for career planning. Students will have the opportunity to work with a retail organization on a full-time basis for a two to three month period between third and fourth year. Alternatively, they may work on a part-time basis (350 hours) during the fourth year of the program.
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Lab: 3 hrs.
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| Prerequisite: RMG 500
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Course Weight: 1.00
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RMG
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900
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Retail Operations I: HR Challenges
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This course will focus on the challenges related to managing cross-cultural human resources in conjunction with store operations strategies, in a large or small retail organization. Topics will include: teamwork, customer service issues and strategies; policies and procedures and their impact on motivation, creativity and corporate culture; franchisee/franchiser relations; best practices from both north American and international perspectives; effective communication of store operations needs within the organization.
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Lect: 3 hrs.
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| Prerequisite: RMG 300
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Course Weight: 1.00
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RMG
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901
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Retail Operations II: Productivity Issues
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This course focuses on planning and maximizing the performance of the store operations function for both small and large retailers to profitably meet target consumers' needs. Topics will include: retail metrics, in-store marketing and merchandising, determining and meeting the needs of the local consumer, shortage control, personnel scheduling and cost control, financial planning and analysis of single-unit and multi-unit retail operations, productivity analysis, impact of shopping centre management needs on the store operations function.
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Lect: 3 hrs.
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| Prerequisites: (HTA 453 or ACC 406) and RMG 200
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Course Weight: 1.00
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The focus of this course is on business format franchising - the transfer of a particular business format or way of conducting business. The costs and benefits of franchising from both the franchisee's and franchiser's point of view will be explored. Franchiser/franchisee communication and relationship will be discussed. Students will examine how to determine the feasibility of a franchise opportunity, the legal dimensions of franchising, characteristics of the typical franchisee, and international franchising as a means of expansion.
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Lect: 3 hrs.
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Course Weight: 1.00
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RMG
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903
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Logistics Management I
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The goals of this course are to develop an understanding of the logistics process, and to acquire analytical skills in monitoring the ability to provide end customer satisfaction and financial effectiveness. The core competencies in this course start with study of decision strategies in warehousing and inventory management. The course continues with a study of order processing and decision support systems. The course concludes with a look at global logistics and the strategic logistics plan.
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Lect: 3 hrs.
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| Prerequisites: RMG 500 or (RMG 301 and RMG 400 and QMS 102)
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Course Weight: 1.00
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RMG
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904
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Logistics Management II
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The goals of this course are to learn and apply analytical diagnostic tools to the logistics sphere with a view to optimizing end customer satisfaction and financial effectiveness through optimal use of the supply chain system. Topics include: activity based costing, productivity, utilization, and performance measures to improve effectiveness and efficiency. The core competencies in this course start with a study of channels of distribution and transportation. The course continues with a study of materials management including total quality management (TQM) and just-in-time purchasing strategies.
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Lect: 3 hrs.
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| Prerequisites: RMG 500 and (RMG 903 or QMS 102)
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Course Weight: 1.00
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RMG
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905
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Design, Commerce and Culture
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This course aims to provide an in-depth reflective understanding of the human designed environment, from a retail perspective. Concentrating on the main historic movements of the twentieth century, the course will address the ways in which the products of a culture are seen as representations of its cultural identity and value system. Changing social and cultural patterns, developing technology, and the economic climate will be explored. Ethical and environmental implications of the retail environment will be discussed.
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Lect: 3 hrs.
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| Antirequisite: GEO 421
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Course Weight: 1.00
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RMG
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906
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International Retailing
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This course will examine the trend toward international retailing. A number of themes will be examined. These will include: the growth of international retail organizations; the internationalization of the Canadian retail economy; Canadian retailer experience in the U.S. - lessons and prospects; methods of appraising international retail market opportunities. Students will be expected to develop an appreciation of one particular international market in the course through the development of a case.
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Lect: 3 hrs.
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| Prerequisites: (ECN 204 and RMG 200) or RMG 500
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Course Weight: 1.00
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RMG
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907
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Relationship Marketing
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The relationship between the consumer and the retailer has been perceived as a transaction and marketing strategy has been based on this perception. Retailers are moving to an ethical relationship view of the buying process - the building of a long term relationship with the customer from multicultural backgrounds as the central theme of marketing strategy. This course will explore the underlying theories, values and benefits of effective two-way communication, relationship marketing and develop the foundation for a relationship strategy and implementation.
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Lect: 3 hrs.
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| Prerequisite: (RMG 200 and MKT 502) or RMG 500
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Course Weight: 1.00
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RMG
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908
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Issues and Innovations in Retailing II
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This seminar course will examine the spectrum of strategic responses of Canadian retail organizations as they move in a competitive environment towards the 21st century. An in-depth investigation and analysis of key innovations in retailing from North American and global environments will be conducted. Ethical entrepreneurship within the framework of a competitive retail economy will be explored. Topics covered each year promote reflective thinking and will vary according to the most current issues and innovations.
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Lect: 3 hrs.
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| Prerequisite: RMG 500
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Course Weight: 1.00
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RMG
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909
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Buying Process II
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This course compliments Buying Process I by introducing students to concepts of merchandise management. Course content emphasizes analytical and quantitative aspects of merchandising planning and expected outcomes include a complete understanding of financial strategy as it relates to merchandise management, the development of dollar merchandise plans, measures of productivity and vendor performance analysis. Information technology and decision support systems represent and integral part of the course content. (Formerly FSN 551.)
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Lect: 3 hrs.
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| Prerequisite: RMG 400
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Course Weight: 1.00
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RMG
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910
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Virtual Retailing
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Electronic commerce is both an opportunity and a threat for traditional retailers. This course will examine the ways in which retailers can compete in the virtual marketplace. Topics include setting up an online store, effective online communications, building customer service and loyalty, order taking, processing, web analysis, payment security, and privacy issues. In addition, the course will explore the synergy between e-retail and traditional retailing, as well as new e-retail start-ups.
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Lect: 3 hrs.
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| Prerequisite: RMG 301 or RMG 500 or ITM 350
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Course Weight: 1.00
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COURSES