About The Program
Today's media landscape is changing at an unprecedented rate. Satellite, cable, Internet, HDTV, digital radio, interactive television, cellphones and a broad range of other handheld and interactive devices are transforming the way we experience media, exchange information, produce creative work and market products and services.
The Master of Arts in Media Production focuses on the creation and analysis of media products with emphasis on the aesthetics, technology and financing structures that underpin excellent media. Students explore the economic, creative and cultural structures that influence how media is produced and reaches its market.
This program challenges students to explore traditional and innovative media forms, outlets and technologies in order to tell compelling stories and reach diverse audiences. Potential graduate students will bring strong creative and production expertise to the program. Building on their creative ability, students will utilize the resources available at Ryerson while developing strategic ties with media outlets outside the University to develop compelling, innovative productions in a variety of media.
The RTA School of Media has designed the Master of Arts in Media Production to launch Canada's next generation of media innovators. This core vision is supported through a flexible series of production and theory courses, delivered over three consecutive semesters and culminating in either a major professional project or a research paper which focuses on aspects of media production. The program is designed to offer graduate students unique opportunities to hone their talents through the development of broadcast quality productions and/or participate in funded media research, working directly with endowed research chairs and other graduate faculty within Ryerson.
The program is one of several graduate programs to be offered either in whole or part in the Faculty of Communication and Design (FCAD) under the administrative direction of the School of Graduate Studies at Ryerson University. This academic collaboration, established in 2000 through a donation of ten million dollars by Ted and Loretta Rogers, is designed to facilitate scholarship and research in communication studies, media technologies and cultural production. It provides opportunities for research involving broadcasting, new media, journalism, image arts, and digital communications in collaboration with the Rogers Communications Centre, a Ryerson University research centre.
Led by the holders of endowed research chairs and a strong faculty of media producers and managers, this graduate program endeavours to support and transform traditional broadcast products and help develop media leaders who are capable of meeting the challenges presented as interactive computer technologies continue to transform media markets, media management, professional fields, and academic disciplines.
About The RTA School of Media
The RTA School of Media (RTA) has a strong technical and academic infrastructure. Our faculty members have extensive experience and interest in a broad range of media and production subjects including video, sound, performance, writing, aesthetics, e-commerce, broadcast law, media funding, media distribution, developing new technologies, management of media properties, digital cinema, cyber communities, entrepreneurial models and the theory of production.
As Canada's pre-eminent broadcast school for over 60 years, RTA has graduated generations of successful media specialists, many of whom have gone on to become accomplished leaders in the media production industry.
The Master of Arts in Media Production builds on RTA's strong undergraduate reputation and commitment to provide students with a balance of theory and practice, a philosophy that is consistent with Ryerson's own stated mandate of combining traditional university focus on theory with a career-oriented emphasis on professional practice. It fills a demonstrated demand for production-based, broadcast graduate education in media. Currently, such Media Production programs are only available outside of Canada in the U.S.A., Australia, Great Britain and Europe.