This course will explore how the music industry is organized, and how music is used in radio, television, film, and advertising. Topics include A&R, marketing, promotion, sales, artist relations, new media, business affairs, finance/royalties, manufacturing, distribution, contracts, and getting a record and video made. It will also explore the roles of artists, managers, songwriters, unions, publishers, producers, and engineers.
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In this course, students will learn about organizational behaviour. Topics will include theories of employee motivation, individual behaviour, interpersonal and organizational communication, perception and personality in organizations, work attitudes and values, team dynamics and effectiveness, organizational power and politics, conflict and negotiation, leadership, and stress management.
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This course will examine the programming strategies of television networks, local stations, speciality and pay TV services and international cable and satellite channels. Students will learn how program scheduling, content, acquisition and production decisions are affected by everything from market forces and budgets to interactive TV and new media and technologies. Students will also analyze the impact of U.S. signals, international syndication, co-production, advertising and barter.
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This course explores the role of the independent producer and the business and legal activities and materials necessary to produce independent production. Students learn about relationships with broadcasters and funding agencies, as well as program proposal preparation, creating business plans and effective pitching techniques. Students become acquainted with all aspects of the business side of producing as creative ideas proceed to be: acquired, developed, budgeted, pitched, licensed by broadcasters, financed, produced, posted, marketed, and distributed. Later, students form small production companies, determine specific roles and develop a professional-standard business plan and strategy for an independent production. The proposal will be competitively pitched to a panel of broadcasters, funding agency representatives and producers.
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This course will provide an overview of the role of the production manager in film and television. Students will become acquainted with the sophisticated administrative procedures and planning necessary for a successful production. Activities in the four stages of production will be reviewed: development, pre-production, production, post and wrap. Topics will include: script breakdown, scheduling, budgeting, industrial relations, facilities and suppliers, location management, accounting, talent and crew unions, contracts, reporting mechanisms and relevant forms and paperwork.
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As the broadcasting and new media industries evolve, old forms of management may give way to new structures. This course will explore trends in entrepreneurship, employment, types of ?work? and different management styles in a world of mergers, consolidation and networks. Within different models, the financiers and economic models that support the industry will be reviewed.
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This course will provide students with a general familiarity and understanding of the concepts and legal process inherent in the business of broadcasting and communications. Topics to be covered include copyright, contracts, clearance of program rights, legal issues relating to the Internet and multimedia. Issues in entertainment law and sports law will also be reviewed, as will government regulation of the broadcasting and multimedia industries.
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Students will examine contemporary practice in media archival systems used in the audio, video and film sectors, both analog and digital. Students will also be exposed to digital preservation and restoration tools used for sound recordings and moving image media. Modern practice in digital content management and metadata systems will be explored, as well as the associated commercial, legal, ethical and aesthetic issues related to repurposing media.
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This course is an exploration of Audio Theory for advanced applications. The course will cover modern audio practice as it applies to sound recording studios, live sound and sound reinforcement systems, acoustics and room and studio design, electronic and digital circuits and systems, computer applications in audio as well as Digital Signal Processing and compression systems and technology.
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This course will provide an advanced study of dramatic theory and the opportunity to further develop students? abilities as story tellers. A series of advanced lectures, readings and workshops will build on the theoretical foundations and course work completed by students in BDC 940. Students will develop an original concept for either a half-hour or one-hour television series, and create a Writer?s Bible and sample script for their projects.
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In this course students will learn writing styles related to news, current affairs, science, business and other fact based programming. Through lectures, guest speakers, in class workshops and extensive writing and re-writing practice, students will develop an understanding of the structures and formats specific to fact based writing. Students will work both alone and with a writing partner to research, develop and write a number of current, fact based scripts.
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This course is an introduction to the world of 2-D animation and stop-frame object animation. It will include discussion of the history and aesthetic aspects of animation and also allow students to produce their own pieces. Equipment and software for simple animated projects will be introduced, and film, video, new media and interactive forms of delivery will be discussed.
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This production oriented course will alow students to work with computer software to develop 3-D models and animated stories, starting from the concept, and moving to storyboard, an finally a fully-rendered production. Students will be exposed to a wide variety of software and technology and will study the role of 3-D animation in the advertising, TV and movie business.
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This production-oriented course will allow work with motion capture devices, blue screen technology and software to create virtual characters and worlds. Students will study models of virtual and performance based visual production, and will create motion capture data as well as work with stock material to create finished visual projects.
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An advanced course in television technical producing, this course is a continuation of technical production knowledge obtained in first year ?context? courses and second year Production craft courses in television (both studio and EFP). Students will explore large live-event coverage (sports, elections, music specials, awards shows), and tours will be arranged to some technical production facilities in the Toronto area. The course is completed with a live TV production at the end of the semester.
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The course will explore commercial and public radio programming and production. Radio advertising and formats will be explored. Students will have the opportunity to practice their skills in these areas by planning and producing content that reflects various formats and target demographics.
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The fabrication of reality for the screen is up to the Art Director, who created the on-screen environment that meets the director?s aesthetic while being aware of the needs of the camera and lighting, and completes the whole by being responsible for all of a production?s graphical elements. This course introduces students to both the theory and practice of art direction through guided exercises and work on student productions.
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A large number of images that appear on our TV screens are treated with special effects prior to completion. Students will work with a range of basic image treatment software and will acquire skills on more sophisticated systems both on and off campus. They will learn the why and when for such effects treatments as special effects decisions can involve ethical elements.
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This is an in-depth course designed to provide a thorough understanding of the video editing process. Through exercises, the process is followed from the initial planning stages to the final online edit session. Time-code and cue sheeting processes will be used to assemble elements in a professional nonlinear editing environment.
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This course reviews the business and administrative strategies and processes involved in the development, financing, production and exploitation of new media and itv content and applications. Topics include: budgeting, financing, proposal preparation, legal issues, industrial liaison, marketing strategies, promotion and distributing completed productions. The mandate and criteria for the various emerging new media and itv funding agencies ? both in Canada and abroad - will be reviewed. International models for production will be compared.
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This course provides students with the opportunity to meet and discuss advanced production issues ? technical, business and creative - with visionary leaders and senior professionals from various media and the cultural industries. The class will examine innovation and new developments in various production processes and implications for Canada, in international perspective. Guest speakers, case studies and site visitations will constitute a significant part of this course.
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This course will provide students with the opportunity to meet and discourse with leading experts, professionals and visionaries from the cultural industries to critically examine media content and delivery systems in the future. Topics include: new media and itv applications, technological advancement, audience fragmentation, content repurposing and wireless communications development. Societal effects and ethics of new development will serve as the catylst for examining change in the industry. Students will investigate how production decisions are made, and the implications of where newer media development may lead. Guest speakers, case studies and site visits constitute a significant part of this course.
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