Charles H. Davis, Ph.D.
Edward S. Rogers Sr.
Research Chair in Media Management and Entrepreneurship, and Associate Dean,
Scholarly Research and Creative Activities, Faculty of Communication &
to my website. I'm a professor in Ryerson Unversity's RTA School of Media (Faculty of Communication & Design)
and am cross-appointed with the Entrepreneurship and Strategy Department in
the Ted Rogers
School of Management. I currently
teach and conduct research on innovation management and policy in industries that
produce digital experience goods - with special interest in new
product development in the software and content layers of mediated creative
industries. My research interests have to do with product innovation, media audiences, customer value and experiential consumption of media products, innovation in digital experience goods, and labour and entrepreneurial startups in creative industries. My current research projects are:
1) Empirical segmentation of media audiences and analysis of reception. This research aims to develop and test methodologies and conceptual frameworks to gauge the perception of value among audiences. I am currently surveying global Hobbit audiences with Q methodology as part of the Transnational Comparative Study of Audience Engagements with The Hobbit. I am also interested in other kinds of audiences and have recently conducted research on audiences for documentaries, transmedia and crossmedia products, augmented reality products, narrowcast live performances in cinema theaters, and niche entertainment products.
2) Entrepreneurship in Ontario as part of the Global Entrepreneurship Monitor project in Canada. More generally I am interested in entrepreneurship and small firm dynamics in the creative industries.
3) Exclusionary networks in media occupations. I am working on the causes of stratification in above-the-line media occupations in Canada and the consequences for mediated cultural expression.
Publications from the above research projects are listed here.
My recent graduate and undergraduate teaching includes courses on audiences, media management, new product development, political economy of media industries, media innovation, and media entrepreneurship. I teach in Ryerson's MA in Media Production program, in the Ryerson/York MA/PhD program in Communication and Culture, and in Ryerson's MBA/MSc in Management of Technology and Innovation program.
Since September, 2011 I am serving as Associate Dean for Scholarly Research and Creative Activities (SRC) in the Faculty of Communication & Design. SRC involves value creation by producing, publishing, curating, exhibiting, or performing original work. As Associate Dean, SRC I encourage, promote, and support the SRC work of colleagues and students in our schools of Creative Industries, Fashion, Graphics Communications Management, Image Arts, Interior Design, Journalism, Media (formerly Radio and Television Arts), Professional Communication, and Theatre.
You can find me in the Rogers Communications Centre.