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CRI 420

From Writer to Reader

This overview of the book publishing industry in Canada today will follow the path of books in Canada from creation by authors to consumption by readers, and beyond. Topics will include the identity of the Canadian writer; literary agency; the structure of the publishing house through the publishing process (acquisitions and editorial; rights management; design and production; marketing, sales, and publicity; distribution); self-publishing; the role of the media and social media; book festivals, reading circuits, and literary awards; book and device sales, both brick-and-mortar and online; libraries and the used book market; and book clubs.
Weekly Contact: Lecture:3 hrs.
GPA Weight: 1.00
Course Count: 1.00
Billing Units: 1

Prerequisites

None

Antirequisites

None

Co-Requisites

None

Custom Requisites

None

Creative Industries

  • CRI 100
    Creative Industries Overview
  • CRI 200
    IP Issues in the Digital Age
  • CRI 300
    Digital Design Studio
  • CRI 400
    Entrepreneurship in Creative Industries
  • CRI 410
    Government and Advocacy
  • CRI 420
    From Writer to Reader
  • CRI 430
    Canadian Media Entertainment Industries
  • CRI 450
    Appreciating Creativity in Practice
  • CRI 500
    Project Management
  • CRI 510
    Art and Business of Gaming
  • CRI 520
    Design Management
  • CRI 530
    Talent Management
  • CRI 540
    Marketing the Creative Industries
  • CRI 550
    The Book in Canada
  • CRI 560
    Topics in Creative Industries
  • CRI 600
    The Creative Process
  • CRI 620
    Concert and Festival Management
  • CRI 630
    Advertising Theory and Practice
  • CRI 700
    Human Resources in Creative Industries
  • CRI 710
    Creative Industries Research Methodology
  • CRI 720
    Media Regulation and Communication Policy
  • CRI 730
    Strategic Leadership in Cr. Industries
  • CRI 740
    The Creative Negotiation
  • CRI 750
    Emerging Technologies in Cyberspace
  • CRI 760
    Diversity in Creative Industries
  • CRI 800
    Managing Creative Enterprises
  • CRI 810
    Studies in Creative Collaboration
  • CRI 815
    Creative Impact Supercourse I
  • CRI 820
    Global Licensing/Distribution Agreements
  • CRI 825
    Creative Impact Supercourse II
  • CRI 830
    Youth Cultural Production
  • CRI 840
    Management of Soft Innovation
  • CRI 850
    Directed Reading Course
  • CRI 860
    The Big Night