How to promote your events

Are you organizing an event or panel and would like to promote it? Here are some guidelines and resources for you to boost attendance and potentially garner media coverage:

Submit your event

If your event is open to the Toronto Metropolitan community and the public, you can submit your listing to:

• Ted Rogers School of Management: Event Calendar and EMS Kiosks (opens in new window) 
• Toronto Metropolitan University: Event Calendar (opens in new window) 
• Digital Signage (opens in new window) : Create an ad and have it displayed on more than 70 digital screens on campus
• TorontoMet Today: the editorial team of TorontoMet Today, the university’s e-newsletter, will consider featuring your event one of their upcoming issues when it is submitted to the university’s event listings.

Local Community Listings

Here are a few free Toronto community listings that you can submit your event to:

• Blog TO (external link, opens in new window) 
• City News (external link, opens in new window) 
• Inside Toronto (external link, opens in new window) 
• NOW Magazine at events@nowtoronto.com
• Toronto.com at events@toronto.com

Promoting your event to the press

Do you think your event may be of interest to reporters? Contact Cassandra Earle, Media & Rich Content Specialist, four weeks in advance and she would be happy to work with you to develop a customized communications strategy that involves outreach to campus, external and on the Ted Rogers School's social media channels.