Ryerson University, Bachelor of Commerce, Retail Management, Marketing Management
Digital Media, Digital Marketing, Social Media Management, SaaS, Enterprise Sales, New Business Development, Startups, Entrepreneurship, Branding.
Oubai is an accomplished sales and business development director in the space of Modern Marketing, Digital and Social Media. He had the privilege of working with some of the world’s best fortune 500 companies, such as SAP, Oracle Marketing Cloud, Eloqua, and Spredfast. His hands-on journey, for the past 11 years, has given him a unique perspective on understanding the profound disruption caused by the digitization of marketing; using various digital end points, and social media channels to communicate value to customers.
Trained in many advanced professional complex selling and major market expansion systems, such as Sandler, CCS, Basho, Spin, the Complex Sale, and Challenger Sale by CEB. Oubai possesses the strategic business acumen, experience, persistence, and attitude to be an effective, results-oriented executive, and a servant-leader to his team.
You can follow Oubai on Twitter @oubairejleh or connect with him on LinkedIn: https://ca.linkedin.com/oubairejleh
Why Digital Media?
Oubai is keenly interested in the role digital media plays in shaping, and driving social marketing advocacy. Specifically, he would like to systematically examine the role digital media plays in educating, and influencing potential advocates before making a purchase decision. He firmly believes that modern organizations cannot afford to neglect the importance of social advocacy marketing while designing a customer-centric digital experience.