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Content Marketing for the Scrappy Entrepreneur with Braveen Kumar

Prototypes & Tools: How to Leverage Online Tools

Ideation: Creating a content marketing strategy with limited resources and coming up with good content ideas.

Creation: A “playbook” of proven content ideas, free creation tools, best practices, and baking your business goals into every piece.

Distribution: How to drive traffic through SEO, email, social, content discovery platforms, outreach, syndication, forums, and more. Optimization: Getting better results from your content (using “lead magnets”, “cross-pollinating” across your blog, website, and social), and measuring your performance.

Watch the full presentation below.

Originally presented Winter 2019