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RTA 902
Social Media
Students will learn how to leverage established and emerging social media platforms for specific purposes such as marketing, storytelling, research, branding, collaboration, etc. Through case studies and hands-on practice, students will gain an understanding of social media strategy, metrics, and best practices. The effects of social media on storytelling, media production, audiences and culture will be explored.
Weekly Contact: Lecture: 3 hrs.
GPA Weight: 1.00
Course Count: 1.00
Billing Units: 1
Mentioned in the Following Calendar Pages
*List may not include courses that are on a common table shared between programs.
- Creative Industries Core Elective Table II
- Media Production
- Media Production Core Elective Table I
- New Media Core Elective Table I
- RTA 930 - Social Practices in Hybrid Media Spaces
- RTA 992 - Social and Interactive Media for Sports
- RTA Elective Table II
- Sport Media Core Elective Table I